For DAVA Foods we designed their “10 skrabeæg” product and created a real eye-catcher for the supermarket shelves.
The result was a bright yellow label, evoking images of sunny days and creamy egg yolk. The label also showed a well-used leather suitcase and a cartoon graphic of the world ringed by well-known tourist destinations.
The scratch-off feature hid a number and customers with winning numbers would win a travel gift card.
Packaging, Label Design
Packaging, Label Design
Packaging, Label Design
Packaging, Label Design
Brand Concept, Label Design, POS Materials
Website, Label Designs