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Privacy Policy


When you visit our website, information about your visit is collected. This information is used to adapt and improve our website content as well as the user experience. If you do not want this information to be collected, you should delete your cookies (see instructions) and stop using the website. Below are further details about what kind of information is collected, what it is used for, and what third parties have access to it.

Personal Data

General Information

Personal data is all kinds of information which, to some degree, can be traced back to you. When you use our website, we collect and process a number of items containing personal data/information. For example, this is the case when generally accessing content, if you register for our newsletter or register as a subscriber, and also when using other website services.

We usually collect and process the following kinds of information: A unique ID and technical information about your computer, tablet or mobile phone, your IP address, your geographical location and what pages you visit (interests).

If you provide your explicit consent and enter the information yourself, the following information is also processed: Name, telephone number, e-mail address and employer. This will usually be done when registering as a subscriber.


We have taken technical and organisational precautions to prevent your personal information from accidentally or unlawfully being deleted or published; to prevent their deterioration or loss; to prevent unauthorised persons from gaining access to them; or to prevent them from being lost or in any other way processed that is not in accordance with applicable laws.


The information is used to identify you as a user and to provide you with the content and services you have requested, such as for the mailing of a newsletter. We also use the information to optimise our services and content.

Storage Period

The information is retained for a period that is permitted in accordance with the law. The information is deleted when it is no longer needed. The length of the storage period depends on the nature of the information and the reason it is kept. Therefore, it is not possible to provide a generally applicable period for when information is deleted.

Distributing Information

Data regarding your use of the website, your geographical location, etc. distributed to third parties where this information is known. You can see who these third parties are in the “Cookies section”.

We also use a number of third parties for purposes of storing and processing this data. They only process data for us, and may not use it for their own purposes.

Personal data such as name, e-mail address, etc. will only be distributed if you have provided your consent. We only use data processors located in the EU or in countries that can provide sufficient data protection.

Review and Complaints

You are entitled to be informed about the type of personal information we process. You can also object to the use of your personal data at any time. You can also withdraw your consent for the storage and processing of personal data. If your personal data is incorrect, then you are entitled to either have it corrected or deleted. Applications for this must be sent to: If you wish to complain about our processing of your personal data, you can also contact Datatilsynet (the Danish Data Protection Agency).


The website is owned and published by:
Brødrene Hartmann A/S
Ørnegårdsvej 18
DK-2820 Gentofte
Tel.: +45 45 97 00 00