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Think Marketing

Hartmann egg marketing support helps you optimise your sales efforts by offering professional marketing and graphic design services based on the latest consumer insights and current market trends.

Think Marketing

Think Full Service

Hartmann egg packaging provides you with a high-quality, full-colour POS advertising surface to optimise the consumer appeal of your products. You can benefit from a single-source service that offers a comprehensive portfolio ranging from strategy to concept and graphic design through implementation. In addition, the portfolio also includes data processing and print management.

  • Individual solutions for all kind of egg brands
  • Whether label or direct-print solutions, international, regional or local: we specialise in sales-efficient designs.
Think Packaging Design

Use labels with ample advertising space for attractive, full-colour designs and messaging for premium and mid-range products. Use direct colour printing on Hartmann’s moulded fibre egg packaging, which is recommended for commodity or discount products.

CUSTOMER CASES
Print Management

High-quality printing, whether on labels or directly on cartons, helps secure your sales potential. Expert quality control of the print data supplied to us and a streamlined workflow are the keys to achieving the perfect print quality that ensures the uniform high quality you need at the point of sale.

Think POS Materials

Grab attention at the point of sale with attractive and eye-catching promotional tools and novel, creative ideas for in-store marketing. These include promotional support materials, shelf decorations, wobblers, sales literature and floor graphics. 

CUSTOMER CASES
Think Marketing Materials

Take advantage of professional marketing materials and tools. We can support you with egg branding services, logo development, website design, brochures and exhibition booths as well as photo services and sales-oriented copywriting.

CUSTOMER CASES
Marketing Advisory Services

Collaborate with us to ensure the best product presentation across all media channels. Use professional POS support based on the latest market and consumer knowledge to optimise your sales volume. In addition, you can achieve higher margins and profitability supported by in-depth category management knowledge and expertise.

Think Cross-Media Campaigns

Gain maximum attention by using multiple media such as the internet, smartphones and social media to grab the consumer’s attention. By quantifying the sales effect, you will gain knowledge about the most effective marketing channels.

CUSTOMER CASES
Think Market Research

Target specific segments with documented, factual identification of market trends, insights and benefit from frequent national and international store checks to enable POS product presentations that create attractiveness and appeal.

Think Consumer Insights

Benefit from purchasing behaviour analyses enabling you to match carton types and graphic design to specific consumer segments. You can also gain regional and national insights into consumer perception, preference and brand awareness.

Think Category Management

Optimise the value of your assortment, in-store pricing and product placement by using documented consumer insights and an evaluation of your current assortment against consumer behaviour.

Think Convenience

MyAsset is a web-based platform that offers you a lot of additional services and functionalities.

  • Sharing Platform
    MyAsset is a multi-user data management system with a personal login. With MyAsset, you can share, store, upload, download and preview your data (labels, direct printings, POS material, etc.)
  • Service Tool
    In MyAsset, you can handle your complete data workflow. With your direct access, you will benefit from personally configured assets and information.

  • Special Features and Functions
    MyAsset uses a large database that includes photos, imagery, logos, icons, designs, etc. and features a 3D pack configurator for coloured packs, and a range of different 3D shelf impressions and POS simulations.

You can log in here if you have a MyAsset account

Dielines / Module Sizes

Choice of label types and measurements.

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Colour Charts

Selected pantone colours for direct print.

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Guidelines

Label & direct print options.

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